inspired retail design

unconditional.it

Within the urban centre of Mestre Venezia, Piumeworld distinguishes itself as an active laboratory in “open work” with young talented professionals that look at the world with passion, creativity and method, influenced and inspired by all fields of the knowledge.
PW thinks and shapes innovation proposals for food , fashion, home and style retail. Co-operates with companies whose aim is a strong positioning in national and international markets.

Highlighted as one of the most creative and innovative proposals in the national market, focuses with strategy and method on new product concepts, communication and market distribution.

Studies and plans strategic actions to implement brands and available resources to create new Formats.

The continuos research and the innovative expertise proposed to its customers is enriched by the knowledge acquired with partner companies, co-operation with professionals, with craftsmen and industry world.

PW suggests consultancy ideas that fit its customers and the market, developing dedicated and one to one proposals with high added value and wide action fields.

Unconditional represents a PARALLEL TRACK that faces and look at the panomara research and development in a “patchWORK” way. The world is changing fast and nowadays people tend to turn to discovery and to single or multiple experimetation.
Uncoditional proposes ANALYSYS, BENCHMARK, THINKING, ACTION prefering non contaminating scenario, avoids aseptic, static and complicated schemes to stimulate the growth with new practical and theoretical GOALS risen from “CRAZY BRAINSTORMING”.


Pramaor srl Art director; Brand Strategy; Product Branding & Packaging; Display design; Web Design. Suggestion of a new focus and approach to technology, people, service, and environment by re-defining company’s market strategy and future.	Contemporary Art Festival in Faenza (3) Badge/gadget. The badge/gadget made esclusively and in limited imprinting every year, will take shape in various versions and concepts to experiment, research, bring out and promote art and creative dinamism of the event and of its participants.	Tiscali spa Format for distribution. The Format has been specifically developed for Tiscali spa to be implemented initially in strategic areas of Sardinia, where Tiscali spa has its roots. The project presents some T: zone marks to promote a consolidated and well-known brand for its high technological values, communication appeal and customers offer and service.


Italian Design Eyewear Association Temporary format. The concept “go_road” is a temporary, easy and simple way of presenting the event in Italian and foreign Motor Villages that will host the happening.	Whirlpool Europe Format for distribution Project suited for the Middle East, Africa and Turkey’s markets. It’s a high functionality modular system with specific diplays conveying Whirpool brands’ values.	GibamShops srl Art Direction, Product design. Gibamshops has a key role in planning, projecting and implementing retail design sales stores in international markets.


IKRE bellezza corpo & capelli Format for distribution It’s the first franchising concept dedicated to the hair and body care world. PW thinks and projects a new format, addressed to women’s world and their needs, fitted in friendly and refined atmosphere.	Lifestyle India Format, Department store design In the Indian market, in strong economic growth, is spreading out the project for department stores lifestyle, whose friendly atmosphere leads to new purchasing experiences.	CEAN Company spa Art Direction, Product design Cean furniture prodution systems are known for expertise, know how, simplicity, prodution capacity, functionality, italian design and wide openness to international market.

interaction

process

design

Our mission to be qualified and skilled and constantly updated in our job and research allow us to reach customers goals and fulfill their needs. We work on projects with a full interaction and exchange activity with customers.

Retail project is today a sophisticated and multi level phase act that has to be planned, arranged, developed and updated during its work phases. Our process constists in four main steps which include multiple interactions.

Retail design involves multiple aspects in several disciplines and subjects. From budget, to functionality of the sale point and of its parts, to the research on colours and materials’ usage, to the control and choice of lighting and technical solutions adopted. Every step and part of the project is a key factor on the building of the communication strategy that will involve and bring final customers into a purchase action.

		june 21st 2010 MODA INTERNATIONAL FASHION SHOW, Milan Blackfin premiere at Milano moda, at the stunning location of Piazza della Scala. The fashion capital wears excellence.

		May 21-23th 2010 Contemporary Art Festival, Faenza Badge design for 90 spokemen Faenza Contemporary Art Festival.

		April 26th 2010 IDEA italian design eyewear association, Roma Starts Idea Tour. Road show tour of glasses in Italy, Motor Village Rome.

		April 16th 2010 Whirlpool Europe conventions, Varese Presented the new format developed for the market in the Middle East, Africa, Turkey.

		20-23th March 2010 Tiscali, Hospitando Sardegna 2010, Cagliari Sardinia International Fair, Tiscali Business participates to the exhibition dedicated to hotel and tourist accommodation with a new stand.

		.March 14th 2010 ADI design LINE 2.0 chosen by ADI Design Index 2009 will compete for the prize “compasso d'oro 2011”.

		March 5-7th 2010 Pramaor, Mido 2010, Milan Stand Pramaor for MIDO 2010 turns the interest of the industry. Milano Rho.

		February 15th 2010 Tiscali Format design store Sanluri province of Cagliari, Tiscali the first store with the new format for distribution.

		February 26th 2010 neomadeinitaly Is presented to the press, the neomadeinitaly, new term for work for new generation of entrepreneurs of the North-East of Italy. Milano.

		July 8-10th 2009 G8, Aquila Sunglasses and excellence, the best of production of Made in Italy for the Nation and Government Chiefs, Aquila.

		April 3rd 2009 Munari Prize The project Tito is selected for the Bruno Munari award 2009.

		Aprile 22-27th 2009 Zona Tortona, Milano Projects displayed at Sparkling Ecology Correct Milano

		November 5-8th 2008 Ecomondo, Rimini Opens the12th edition of Ecomondo, piumeworld presents the best-city projects in the . exhibition area of the City and Sustainable Energy.

		October 4-26th 2008 International Fair of Alba white truffle exhibition of packaging white truffle of Alba truffle fair.

		January 10th 2009 Pitti immagine uomo 09 Firenze Presented exhibitors jeans Betwoin designed by piumeworld.

where

who

work with us

piumeworld

mestre venezia

calle del sale 51/1 30174

info@piumeworld.com

www.piumeworld.com

Piumeworld,is an agency founded in 2008 by architects Nicola De Pellegrini and Jari Franceschetto. Its focus is to propose its customers a professional, complete, methodological and light approach in creative planning and design, business consultancy and retail design.

Nicola De Pellegrini,Agordo (BL), 1976, university degree in architecuture at IUAV 2003.
In the same year co-founds FRIarchitetti where is involved with architecture and urban planning and industrial design. Participates at numerous competitions and his works are published in several segment reviews. In 2008 is co-founder of Piumeworld.

Jari Franceschetto, Cagliari, 1976, univeristy degree in architecture at IUAV 2002. Project architect, designer, private companies and professional international offices consultant. Many of his works have received awards and are published in impotant reviews and magazines. He co-operates to the teaching and training with several Italian universities.

if you are interested send your CV to::

info@piumeworld.com

Format for distribution